Sage Mind Marketing, LLC | Long Beach Marketing Agency
Tao Connect
The Industry
Health & Wellness; Mental Health; Service-based
The Goal
An evidence-based mental health service provider offering resources and an app with self-guided tools lacked visibility online. We aimed to perform a thorough SEO audit to identify any technical issues and develop an SEO-driven content strategy to increase web traffic and organic clicks.
Our Approach
SEO Audit
SEO Copywriting
Technical SEO
Our Team
Matt Demers: SEO Audit; Technical SEO
Adrienne Hunter: SEO Copywriting
The Results
After performing an SEO audit, we identified a variety of technical issues with the site that were preventing indexing (Google’s way of confirming a site is “real”). Our first task was to address these high-priority issues to get the website indexed and discoverable by Google and other major search engines.
Within the first three months, we released 12 SEO-driven articles and saw an increase of “TAO” branded website clicks by 90%.
We also noticed that “mental health” related search impressions increased by 63% along with a 17% increase in website clicks. Additionally, organic impressions increased by 30% (313K total impressions).
